This article appeared in our local newspaper this week.
Its weird to see yourself in the 2nd page.
This is my 2nd store and I will soon be working on the 3rd.
"Well it's about time!" That comment is music to Ed Knapp's ears when people walk into his new Sebastopol outlet. Filling a niche in the local area market was Ed's goal, having discovered that a large percent of InkSale.com 's walk in customers at its 4,000 square-foot Petaluma warehouse were coming from places like Sebastopol, Forestville and Guerneville. "Why should anyone have to drive and sit in traffic for ink and toner cartridges?" he asks.
InkSale.com prices are competitive or in many cases better then Office Depot, making a quick trip to pick up printer, fax and copier supplies all the more attractive. The ink inventory is broad enough to cover 400 different printers and includes compatible and remanufactured cartridges as well as brands from Apple to Xerox. What the Sebastopol store doesn't have in stock, they can transfer from their Petaluma location the next day.
While the website just carries ink products, the new store features all types of printer paper, CD/DVD media and storage options, cables and accessories. There's also a selection of discounted software programs and games that beat Costco's prices. The store offers fax and copy service, UPS shipping, and recycling for used cartridges. The Knapps donate a percentage of the return to local, non-religious charities. "If we're closed, you can even leave the recyclables at the door," adds Ed.
The Knapps' 10-year-old business is a partnership of Ed and his wife Vivian. Ed wants to customize the Sebastopol store's inventory mix to meet customer demand and to supplement rather than compete with local business. "It's all about community access; it's all about value. We're here to stay," Ed says.
Store hours: 10 a.m. to 6 p.m. Monday through Saturday.
Its weird to see yourself in the 2nd page.
This is my 2nd store and I will soon be working on the 3rd.
"Well it's about time!" That comment is music to Ed Knapp's ears when people walk into his new Sebastopol outlet. Filling a niche in the local area market was Ed's goal, having discovered that a large percent of InkSale.com 's walk in customers at its 4,000 square-foot Petaluma warehouse were coming from places like Sebastopol, Forestville and Guerneville. "Why should anyone have to drive and sit in traffic for ink and toner cartridges?" he asks.
InkSale.com prices are competitive or in many cases better then Office Depot, making a quick trip to pick up printer, fax and copier supplies all the more attractive. The ink inventory is broad enough to cover 400 different printers and includes compatible and remanufactured cartridges as well as brands from Apple to Xerox. What the Sebastopol store doesn't have in stock, they can transfer from their Petaluma location the next day.
While the website just carries ink products, the new store features all types of printer paper, CD/DVD media and storage options, cables and accessories. There's also a selection of discounted software programs and games that beat Costco's prices. The store offers fax and copy service, UPS shipping, and recycling for used cartridges. The Knapps donate a percentage of the return to local, non-religious charities. "If we're closed, you can even leave the recyclables at the door," adds Ed.
The Knapps' 10-year-old business is a partnership of Ed and his wife Vivian. Ed wants to customize the Sebastopol store's inventory mix to meet customer demand and to supplement rather than compete with local business. "It's all about community access; it's all about value. We're here to stay," Ed says.
Store hours: 10 a.m. to 6 p.m. Monday through Saturday.
