It is brushed yes? Try a better quality motor or a longer can? Make sure the heatsink has a good connection with some thermo-paste in between the surfaces. You don't need a ton in there. I wonder if it needs to be stripped down to see if there is some drivetrain drag. Grease/lube gears, check all the bearings and grease them, maybe upgrade to a better set of bearings overall, check pinion to spur mesh. Maybe the pinion is too large? It could be a number of things, a fan on the motor is really last resort when it comes to heat.
I had previously checked the driveline for binding after finding that the rear wheels would bind if the wheel nuts were tightened too far. Everything turned without drag and the metal pinion/spur gear interface was set properly. The differentials were smooth and not binding. I did find some marks on the drive shaft where a small stone must have become wedged between it and the chassis at some point (it was no longer there).
One thing I had noticed this morning was that the heat sink was not making good contact with the motor. Its fins were too long near the bottom and were keeping it from slipping down under the motor. The last fin was hitting the chassis and preventing the heat sink from sliding completely into place. Because of that, only the far ends of the heat sink were contacting the motor with the rest being arched up out of contact.
I was thinking that might have been the motor heating issue. I filed down the last heat sink fin and a bit of the bottom end of the base. It would now slide far enough under the motor for the heat sink to fit correctly, in full contact. I smeared on some Arctic White compound and snapped the heat sink in place and headed outside with a charged battery in the little truck.
The suspension did perform better after rebuilding the shocks and backing off the bottom shock body caps to relieve the binding. Excellent... some success. I ran the pack out doing full-throttle pulls as I drove the truck in a large oval on the driveway. I found the motor was still hotter than I'd like but possibly not as hot as previously. I also lost one of the light lenses. I put on one of the provided spares and dabbed some ShoeGoo on the clips of all the lenses in hopes of keeping them from popping off. I was unable to find the one that popped off.
Although the motor gets hot, it does't seem to be a problem. I forgot to bring the non-contact thermometer with me to check the actual temp. I'll try to remember to do that the next time I run the truck.
This little hundred-dollar truck is fun. With the suspension tweaks and rear wheel binding relieved, it's better. It would be nice if someone will eventually offer a set of upgrade shocks for it.
A HobbyWing brushless system for it would be about $70 and then I'd also have to swap out the radio gear as the truck came with a combined receiver/ESC unit. It also lacks some steel driveline parts that the bushless version has so I'm not sure it would hold up to the increased power. But I am satisfied with the performance as is, and would probably just spring for the brushless version or a brushless Arrma Mojave Grom if I felt the need for more power and speed.